DNATA UAE

Why Choose Us

Ethos of Excellence

As a member of the Emirates Group, we uphold the highest safety standards and practice a culture of operational excellence. Being a member of such an established group allows us to share best practices, lean on the group’s overall expertise, and practice the Emirates Group culture of creating memorable experiences. The Emirates Group is one of the world's most recognisable business groups, and it is our privilege to be a key member and uphold the exemplary standards set by the Group.

Desert Nights to City Lights

With Arabian Adventures, you hold the keys to the city in the palm of your hand. We operate award-winning desert safaris and adventures across the Dubai desert, whilst also providing our guests with seamless access to the most popular city attractions at privileged rates. Our desert experiences are designed for couples, families, friends and solo travellers alike. Whether it’s a night underneath the stars, an afternoon camel ride, or a full immersion into Emirati culture on an Evening Desert Safari, you’ll experience the very best of the Dubai desert with Arabian Adventures. Looking towards the city, the Adventure Pass unlocks the city’s most popular attractions for up to 40% less than full price, meaning you can discover and save as part of the same experience.

Bucket List Moments

The uniqueness of the Dubai desert is the ideal place to create bucket list moments. Here, you’ll enjoy experiences that you simply won’t find anywhere else in the world, delivered in a way that captures the identity of this unique space. Many of our experiences are customisable too - so when you’re ticking off your bucket list, you’ll be doing it in the way that works best for you and your guests. Whether it’s the record-breaking heights of the Burj Khalifa or the awe-inspiring sunset over the Dubai desert, you will always experience moments that will live long in the memory with Arabian Adventures.

Nature First

We have a long-standing partnership with the Dubai Desert Conservation Reserve, a government-led initiative dedicated to protecting local flora and fauna in the UAE. Our desert adventures take place within the DDCR whilst respecting and protecting the natural habitats of indigenous wildlife. As part of our commitment to protecting local wildlife, we dedicate a portion of every activity fee we collect to the Dubai Desert Conservation Reserve. These donations allow the DDCR to maintain their preservation efforts, so local wildlife within the Reserve can continue to thrive under their protection.